5 Tips for Purchasing and Revitalizing a Struggling Business

If you are interested in being a business owner, you might not want to launch a company from scratch. Perhaps you don’t have an idea worth pursuing, or you want to avoid the slow start of most new ventures. Regardless of your reasons, purchasing an existing business can be a great opportunity. These tips from VR Business Brokers of the Triangle can help guide you through the process.

1. Find a Business

Deciding on the right business to invest in is difficult, but knowing where to look can help. Try contacting local brokers, attorneys, and CPAs for information about companies that might be for sale in your area. You can also reach out directly to existing business owners in an industry that interests you.

These factors can help you narrow down your options:

  • Location: Where do you want your business to be based? 
  • Size: Do you want a small business or a large corporation? 
  • Industry: What goods or services do you want to provide? 
  • Cost: How much can you afford to spend on your business purchase? 
  • Lifestyle: How much time will you be able to devote to your new business? 

These questions can help form an idea of what you might be looking for in your search.

2. Understand the Risks

According to experts, there are several reasons that a business might be for sale. The previous owner might be ready to retire or invest in a different industry, but sometimes there are other factors. Find out why the business is for sale and determine whether it’s a risk you are willing to take on.

If the company is performing poorly, understanding why allows you to calculate your risk and develop an improvement strategy. Common reasons businesses struggle include:

  • Outdated business model
  • New competition
  • Dissatisfied customers
  • Poor location
  • Damaged reputation
  • Staffing issues
  • Disabled equipment

Some of these contributing factors are easier to uncover than others, so do your due diligence. Fully understanding the risks involved allows you to negotiate a fair price.

3. Reassess Your Structure

The company you decide to purchase will already be a registered business entity, but it might be a good idea to consider changing its structure. Depending on the size and nature of your business, some entities can offer you more advantages than others.

Restructuring a business can be complicated, but online formation services can help you complete the process. When searching for a formation service, compare reviews and pricing online to narrow your options before deciding on a service provider.

4. Ensure Efficient Invoicing

Regardless of your industry, avoiding late or missing payments is essential. Provide an easy invoicing process that offers customers clear instructions and a variety of options for payment. Boost your company’s reputation by creating professional invoices featuring your business’s name, logo, and contact information. Use a convenient online invoice generator to customize your invoices to match your brand.

5. Adapt to the Market

Converting a struggling business into a thriving company requires time, effort, and commitment, but there are several things that you can do to improve the performance of your new business:

  • Address existing issues
  • Expand your product line
  • Invest in marketing
  • Consider physical relocation
  • Launch a customer loyalty program

By investing in these improvements, you can start to turn your new business around.

Revitalizing a struggling business can be a rewarding and profitable experience, but it’s also a substantial undertaking. When you purchase a struggling business to convert it into a success, you should choose your company carefully. Ensure you have a beneficial business structure, invest in an improvement plan, and provide efficient invoicing solutions.

This was a guest post from Chelsea Lamb of Businesspop.net